Editor's Note
Articles

Chase Icon Just Wants to Live Up to Her Name

By Brennan Carley

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The internet-famous social media star found success born in parodying the lives of Hollywood’s elite. What happens when she attempts to join their ranks?
 

The Deuxmoi of It All

By Hunter Harris

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As the Instagram account has exploded over the past year, fans have been abuzz over its impact on the celebrity rumor mill. But are gossip experts equally impressed?
 
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A Guide to Gossip Around the Globe

By Alex Zaragoza

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Wherever you are in the world, there’s a gossip community waiting for you.
 

Eve from ‘Bug Juice’ Would Love It If You’d Stop Emailing Her

By Anna Merlan

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A mysterious star of the early reality TV era reflects on summer camp, the weird nature of viral fame, and the real reason she was kicked out of Brush Ranch.
 
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The Influencer Next Door

By Hunter McKenzie

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Depending on whom you ask, Tyler Johnson, a.k.a. CreaTyler, may be one of the internet’s most elusive or most dubious influencers. To me, he’s just someone I grew up with.
 

Huns Weigh In on Hun Culture

By Lauren O’Neill

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The UK online phenomenon—which deifies soap stars, girl group members, and terrible 2000s fashion—offers a welcome alternative to traditional celebrity culture.
 

The Unshakable Allure of the Celebrity House Tour

By Bobby Finger

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From ‘Lifestyles of the Rich and Famous’ to ‘Cribs’ to ‘Open Door,’ what’s behind closed gates never loses its appeal.
 

Everyone Loves a Hollywood Robbery

By Mariah Smith

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For as long as celebrities have existed, they’ve been stolen from. And as the robberies have evolved, so has the security.
 

So You’re a Celebrity Who Wants to Buy a House

By Drew Schwartz

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There’s a niche industry built around helping celebrities drop millions of dollars on real estate without the public ever finding out. Here’s how it works.
 

The Business of Mimicry Is Thriving on TikTok

By Hannah Smothers

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Posting on the app is an open invitation for commenters to demand every material detail of a person’s life, down to their eyelash routine and pants size.
 

‘You’re Not the Same Afterwards’: Why Ava Rose Walked Away From TikTok Fame

By Samantha Cole

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She had the teenage dream: 2 million followers, gained mostly by algorithm. Then one of them found her.
 

White People Keep Posing as People of Color for Clout

By Manisha Krishnan

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For generations, people of color have had to pass for survival. Now white people are wearing the experiences of racialized people like a costume—and getting called out for it.
 

Shooting the Famous From Within Their Ranks

By Moises Arias

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A former Disney star himself, Moises Arias now takes candid snaps of his famous friends, including Justin Bieber and Kendall Jenner.
 

Chasing Fame the K-Pop Way

By Therese Reyes and Junhyup Kwon

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Teens around the world are dreaming of becoming K-pop idols, even as former trainees share their experiences of overwork.
 

The Rise of the Anti-Mask Influencer

By Mack Lamoureux

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After studying the origins and actions of several prominent Canadian anti-maskers, we can now offer you the definitive primer to becoming a conspiracy-baiting, immensely annoying influencer.
 

The Fan of the Fans

By Shayla Love

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When Gayle Stever proposed studying Michael Jackson fans in the 80s, her thesis was snubbed. Three decades later, she’s shown why the psychology of fans is not necessarily an unhealthy obsession.
 

Podcasters Are Reclaiming Storytelling in Africa

By Samira Sawlani

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The creators of a new batch of African podcasts are becoming celebrities—and they’re not interested in the Western gaze.
 

Up Close and Personal

By Jessica Lehrman

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Jessica Lehrman captures the joy of being a fan.

Letter From the Editor

The Future of Fame Is the Fan

In February, Interview magazine published one of their classic conversations between two famous people of a rarefied status who seemingly are the only ones who understand each other, this time, Mariah Carey and Cardi B. The two discussed many things, at one point devolving into a tangent about the perfect bra, but the main crux of their conversation centered on a key part of their lived experience: what it means to be a celebrity.

Inevitably, as these conversations go, they got to what it means to have fans. Cardi said it feels like in some ways, fans understand some of her world better than people she actually knows. Later, she explained that meeting other celebrities makes her nervous. “My fans want me to interact with more artists, but if I love their music, I don’t want to meet them because I don’t want to hate them. I’d rather just not know them at all and love them than meet them and be like, ‘Oh my gosh, this person’s a weirdo.’ When your friends hurt you, you can vent on social media. When a celebrity does you wrong, you can’t vent because it becomes a problem.”

While most of us cannot relate to beefing with a celebrity on Twitter and it causing “problems” (or even necessarily venting about friends publicly), Cardi was accidentally outlining a particular, many-sided tension, in which what it means to be famous and what it means if you’re not has only gotten more complicated as celebrity culture has grown. There is no famous person without fans, and vice versa, and lately, there seems to be less and less of a distinction between the two categories. If the rich and famous were once considered a class above, the past decade, at least, has seen the line between them and us become increasingly blurred. While some have of late suggested that celebrity culture is over, in actuality, it’s continued to do what it always does: evolve. Stans can derail a celebrated career; celebrities find comfort, community, and solace in their fandoms; and fans can become celebrities themselves (just look at our cover subject, Chase Icon). Where there was once an A-list and a B-list and a D-list, now there are whole new categories of people that have upset the entire concept of a hierarchy. For as much as the wealth and power of the world remains deeply polarized, the fame industry itself and all it touches—gossip sites, talent agencies, real estate, technology—is in the middle of extreme transition.

The Fame Issue, our first issue of 2021, is a look at that fine line between famous and fan—the power of each, and the strange businesses around both. Now that fans are famous, it’s anyone’s game—whatever that game is.

—Kate Dries, Editorial Director, Features